Tuesday, December 21, 2010

KELLEY BLUE BOOK’S 2010 BRAND IMAGE AWARD WINNERS

KELLEY BLUE BOOK’S 2010 BRAND IMAGE AWARD WINNERS




Best Comfort Brand: Lexus


Best Performance Brand: Porsche


Most Rugged Truck Brand: Ford


Most Family-Friendly Brand: Ford


Coolest Brand: Porsche


Best Exterior Design Brand – Luxury: Porsche


Best Exterior Design Brand – Non-Luxury: Chevrolet


Best Interior Design Brand: Lexus


Best Prestige Brand: Mercedes-Benz


Additional Reading
http://www.topspeed.com/cars/kbb-announces-2010-brand-image-awards-winners-ar87009.html 

Thursday, December 2, 2010

Marketing History - Timeline of Innovation


Timeline of Innovation of Marketing 

1450: Gutenberg's metal movable type, leading eventually to mass-production of flyers and brochures
1730s: emergence of magazines (a future vector of niche marketing)
1836: first paid advertising in a newspaper (in France)
1839: posters on private property banned in London
1864: earliest recorded use of the telegraph for mass unsolicited spam
1867: earliest recorded billboard rentals
1880s: early examples of trademarks as branding
1905: the University of Pennsylvania offered a course in "The Marketing of Products"
1908: Harvard Business School opens
1922: radio advertising commences
1940s: electronic computers developed
1941: first recorded use of television advertising
1950s: systematization of telemarketing
1970s: E-commerce invented
1980s: development of database marketing as precursor to CRM
1980s: emergence of relationship marketing
1980s: emergence of computer-oriented spam
1984: introduction of guerrilla marketing
1985: desktop publishing democratizes the production of print-advertising
1991: Integrated marketing communications gains academic status 
1990s CRM and IMC (in various guises and names) gain dominance in promotions and marketing planning
1995-2001: the Dot-com bubble temporarily re-defines[citation needed] the future of marketing
1996: identification of viral marketing
2000s: Integrated marketing gains acceptance and in 2002 its first dedicated academic research centre

Read More On  

Tuesday, November 30, 2010

SLIM Brand Excellence 2010 Winners

SLIM Brand Excellence 2010 Winners



Click Here to View Complete List 

http://www.slimbrandex.com/winners/winners_2010.html

Hybrid Vehicle

Hybrid Vehicle




A hybrid vehicle is a vehicle that uses two or more distinct power sources to move the vehicle.The term most commonly refers to hybrid electric vehicles (HEVs), which combine an internal combustion engine and one or more electric motors.







Hybrid Vehicle Timeline
http://www.hybridcenter.org/hybrid-timeline.html
 


List of hybrid vehicles 
http://en.wikipedia.org/wiki/List_of_hybrid_vehicles 


More Readings 
http://en.wikipedia.org/wiki/Hybrid_vehicle

Monday, November 29, 2010

Book Your Place In Space- Virgin Galactic "Let The Journey Begin"

Virgin Galactic - Let The Journey Begin


Virgin Galactic is a company within Richard Branson's Virgin Group which plans to provide sub-orbital spaceflights to the paying public, along with suborbital space science missions and orbital launches of small satellites. Further in the future Virgin Galactic hopes to offer orbital human spaceflights as well.

 
  
 


 

Best Advertising Website Awards By Web Marketing Association Year 2010

 Web Marketing Association Awards for Year 2010






GSM Coverage Map and Network Information-2010 (SRI LANKA)

GSM Coverage Map and Network Information (Alphabetical Order)



Bharti Airtel Lanka (Private) Limited
  
Network InformationOperator: Bharti Airtel Lanka (Private) Limited Also known as: Airtel
Technology: GSM 900/1800
Status: Live
Website: www.airtel.lk
Technology: GSM
Frequency: 900/1800
Status: Live
Launch Date:

Dialog Axiata PLC

Network InformationOperator: Dialog Axiata PLC Also known as: DIALOG
Technology: GSM 900/1800
Status: Live
Website: www.dialog.lk
Technology: GSM
Frequency: 900/1800
Status: Live
Launch Date: MAR 1995

  
ETISALAT Lanka (Private) Limited 

Operator: ETISALAT Lanka (Private) Limited Also known as: ETISALAT
Technology: GSM 900/1800
Status: Live
Website: www.etisalat.lk
Technology: GSM
Frequency: 900/1800
Status: Live
Launch Date: MAY 2000
 
Hutchison Telecommunications Lanka (Pvt)


Network Information
Operator: Hutchison Telecommunications Lanka (Pte) LimitedAlso known as: Hutch
Technology: GSM 900/1800
Status: Live
Website: www.hutchison.lk
Technology: GSM
Frequency: 900/1800
Status: Live
Launch Date: SEP 2000



Mobitel (Pvt) Limited
 
Network Information
Operator: Mobitel (Pvt) Limited Also known as: Mobitel
Technology: GSM 1800
Status: Live
Website: www.mobitel.lk
Technology: GSM
Frequency: 1800
Status: Live
Launch Date: NOV 2003









Click Here For Additional Info

Sunday, November 28, 2010

Best Global Brands 2010 Poster

Best Global Brands 2010 Poster



Web Definition for Marketing

Marketing


Marketing is the process of performing market research, selling products and/or services to customers and promoting them via advertising to further enhance sales. It generates the strategy that underlies sales techniques, business communication, and business developments.It is an integrated process through which companies build strong customer relationships and creates value for their customers and for themselves.


http://en.wikipedia.org/wiki/Marketing

Web Definition for Market

Market


A market is any one of a variety of systems, institutions, procedures, social relations and infrastructures whereby businesses sell their goods, services and labor to people in exchange for money.